Stunning scenery, wonderful clear air, high accommodation standards and great food make this an excellent destination for a short break or holiday.
Book yourself a cheap flight to Switzerland and you can enjoy ski resorts in the Alps such as St Moritz and Zermatt are popular with those looking for winter sports with mountains such as the Matterhorn, Mont Blanc and Eiger giving a spectacular backdrop to activities.
There are, however, many great opportunities for walking and hiking holidays during the warmer months as well. Towns such as Interlaken, set in the midst of some the country's most beautiful lakes are a popular base, particularly with backpackers.
Switzerland is also a great destination for a city break. The mixture of French, German and Italian influences mean that there is an interesting and varied culture. The big hitters are Zurich and Geneva, but you should also consider cities such as Berne, Basel and Lausanne - each with their atmosphere and range of attractions, from museums to galleries, shopping to entertainment.
Cities like Lucerne and Neuchatel offer much in the way of heritage and museums, an excellent selection of high end shops and many high quality restaurants and bars, serving great wines and foods including traditional Rosti and diary dishes.