Wriggle your toes in soft white sands and feel the sunshine caressing your skin; the kids are skipping in the waves, there's a cool drink in your hand and everything you require for a good night out is back at the resort: welcome to the Costa Blanca.
This sunny stretch of Spanish coastline has never fallen out of fashion with holidaymakers looking for fun times and great weather.
Booking Costa Blanca hotels and flights via TravelSupermarket is your ticket to the heavenly holiday combination of white sands, clear blue seas, lively bars, a mountainous landscape, and theme parks - or the chance to get away from it all in one of the coast's peaceful villages.
Hotels in Costa Blanca are not just in the shape of Benidorm's skyscrapers. You'll find plenty of choice in this popular part of Spain, with chic budget hotels run by local families, luxury spa retreats where your every whim is catered for, hotels where golf is the main attraction - plus every kind of hotel in between.
Benidorm remains one of Costa Blanca's most popular tourist hotspots and holidaymakers here get to lounge on great beaches, sup a drink or two in buzzing bars and dance until the small hours in the heaving nightclubs. Families love Benidorm too and there is an abundance of family-friendly hotels that complement the eateries, playgrounds and theme parks of this lively resort.
Other seaside cities that attract visitors are Torrevieja, Murcia and Alicante. Or you could consider booking a hotel in one of the smaller resorts of the Costa Blanca, such as Altea, Calpe, Denia, Albir, Javea, Moraira, San Juan de Alicante and Villajoyosa. The mountain towns of Guadalest and Elche are worthy of consideration if you prefer culture and architecture over a beach on your doorstep.
The big holiday brands have hotels and complexes in both Alicante and along the coast. Look for names such as Barcelo, Melia, Sol, RH, Best Western, AC Hotels, NH Hoteles, Holiday Inn Express, Tryp, Abba, Holiday Inn, Eurostars and even the Spanish national heritage chain of Paradores.
There really is the perfect spot for every kind of holidaymaker on the sun-drenched Costa Blanca, and hotels to suit all tastes and budgets.
Top five attractions
Open between late March and early November, at this vast theme park you'll discover rides, shows, and lots of delighted families. Terra Mitica is on the outskirts of Benidorm.
Water-based fun is on offer near Benidorm with slides, pools, and water games. The park is open between May and September.
Nestled among the mountains of the Costa Blanca is the small town of Guadalest, where castles, museums and unique buildings that cling to the mountains tell tales of its past.
Castle of Santa Barbara
This mountain-top castle stands watch over the cosmopolitan city of Alicante. Grab a bite to eat in the lovely marina area after visiting the castle.
Palmeral of Elche
Gaze out across the top of the largest palm grove in Europe and tour beautiful Elche, a city entwined with luscious palm trees.
Carnival; February: Parades mark the start of Lent at various towns and cities on the Costa Blanca. For the most colourful and flamboyant, head to Benidorm or Alicante.
Fire Festival (Fallas); March: “Ninots”, papier mache figures, are crammed with fireworks and set alight during this unique event. Valencia sees the most impressive displays, though there are events in Benidorm, Calpe, Denia and other destination on the Costa Blanca.
Moors and Christians Festival; August: Battles are “fought” and fireworks are set off during this annual celebration of the re-establishment of Christian rule. Alicante is the best place to see the festival.