Thousands of holidays
Compare 20+ trusted brands
Book your getaway with confidence
Part of MoneySuperMarket
Saving you money for almost 20 years
Expert travel advice
Get the latest holiday tips and inspiration
We compare millions of holidays from the UK’s leading travel companies
A sun-drenched stretch of coast with a long sandy beach, thriving souks, and spectacular sea food, Agadir is a different kind of beach break.
Hemmed in by the Atlas Mountains and the crashing Atlantic, Morocco’s premier holiday hotspot is North Africa at its most laidback. When you’re not busy on the beach, fill your days strolling through its ancient kasbah, sipping mint tea at seaside cafes, and haggling for bargains in colourful souks.
Once a busy port city, Agadir was struck by an earthquake in 1960, leaving the majority of its buildings destroyed. In the following decades, it was rebuilt with tourism in mind. Now flourishing as a beach destination, the city makes for a brilliant, affordable holiday option.
If it’s a fly-and-flop trip you’re after, all-inclusive beach resorts right on the oceanfront offer cocktails by the pool, and hammam-style spa treatments between sunbathing sessions. Watersports junkies will love jet-skiing on the powerful Atlantic Ocean, and surfers can hit the waves in nearby Taghazout. The formerly quiet fishing village has become a top-class surfing destination, complete with laidback vibes and gorgeous ocean views.
Holidays to Agadir offer the opportunity to explore more of Morocco, too. Day trips to the likes of Souss-Massa National Park and Paradise Valley in the Atlas Mountains are highlights. And the food here is fantastic. Flavourful tagines, fresh-out-the-sea fish, and light, fluffy couscous are served up in the Talborjt district – the ultimate destination for hungry travellers.
Riu Tikida Dunas
4.3
Very Good
Prices from
Hotel Timoulay & Spa
4.6
Excellent
Prices from
Residence Intouriste Hotel
3.8
Good
Prices from
Morocco is generally a cheap holiday destination, but with its seaside location, parts of Agadir are more expensive than others. Avoid the south and central sections of the beach and book yourself into one of the numerous cheap hotels and hostels at the northern end, around the Downtown area. The further inland from the beach you go, the cheaper accommodation tends to get, so stick to dry land if you’re looking for a cheap Agadir holiday.
Residence Intouriste Hotel
3.8
Good
Prices from
Club Al Moggar Garden Beach
3.9
Good
Prices from
Rofaida Appart'Hotel
4
Very Good
Prices from
The obvious main attraction is the long stretch of soft sand that separates the city from the Atlantic Ocean. Agadir’s beach is huge, stretching 10km (6 miles) along the coastline and backed by a long promenade with cafes and restaurants. Swimming here should be done with caution, as the Atlantic’s undertow has a powerful pull, which can be incredibly dangerous – especially for the inexperienced or children. From mid-June to mid-September lifeguards are on duty, and a flag system indicates how safe it is to take a dip.
Hotel Timoulay & Spa
4.6
Excellent
Prices from
Residence Intouriste Hotel
3.8
Good
Prices from
Club Al Moggar Garden Beach
3.9
Good
Prices from
1 / 2
Agadir is generally safe for visitors, though as with many large urban areas, pickpockets and opportunist thieves do operate occasionally. For the most up-to-date travel advice for Morocco, check the Foreign, Commonwealth & Development Office.
Spend at least three to four days in Agadir if you want to see all the sights and enjoy day trips. For a beach holiday in Agadir, plan to spend a week here.
Morocco is a largely Muslim country so dress modestly outside of hotel resorts. Although alcohol is available in hotels and bars in Agadir, be aware that alcohol is not widely consumed in Morocco. Visiting Agadir during Ramadan, the Muslim fasting period, may mean restaurants and bars outside of resorts and tourist areas are closed. Always check when Ramadan falls before travelling.
Agadir is absolutely worth visiting for a brilliant beach and city break in Morocco. Base yourself in Agadir and enjoy beach time, day trips to the mountains and plenty of local culture.
Public buses are reliable in Agadir, but this relatively small city is very walkable. If you’re travelling further afield, to the Kasbah for example, taxis are a useful and affordable way to get around.
3 hrs 50 mins
(from London)
Dirham (AED)
Berber / Arabic